Perfumes and false beliefs: 5 common myths debunked

What are the most common misconceptions when it comes to perfumes? One of our Fragrance Specialists helps us clarify, debunking the 5 most common myths.

Perfume is for women and cologne is only for men

False: perfumes, colognes and Eau de Toilette are genderless fragrances. The classification simply depends on the amount of fragrant essence in the perfume. An Eau de Parfum will have a higher concentration of essence, followed by the Eau de Toilette and the Eau de Cologne, which must also be citrus-based to fit into this classification.

A perfume will have the same scent throughout the day

False: a perfume will go through three different phases during the time it is on the skin. First we experience the top notes, followed by the heart notes, and eventually the base notes close, which are able to persist longer.

Perfume should be stored in a bathroom

False: the bathroom is not the best room to store a perfume, which should be kept away from humidity, sun and heat sources to remain at its best. The best place to store a perfume bottle is a shady and dry place, such as the bedroom."

Perfumes have the same scent on everyone

False: perfumes actually smell differently on each person because we all have a unique individual chemistry that depends on certain factors. The scent of a fragrance changes according to whether it is worn by a man or a woman, a younger person or an older person, a brunette or a blonde. Factors such as age, hormones, diet and personal hygiene can give skin its characteristic scent that combines with the fragrance of the perfume, adding a completely personal note.

Perfumes do not expire

False: all perfumes eventually expire, but they will last longer the better they are stored. It is always a good idea to store your perfume in a shady and dry place, which will help to keep its fragrance at its best until the end of the bottle.